KaBOOM! Play Together Tour Powered by Disney Parks Brings Playtime to Families Across the United States

Multi-city tour underscores value of quality family time in child’s success

WASHINGTON, D.C./BURBANK, Calif. July 29, 2014 – From coast to coast and points in between, the KaBOOM! Play Together Tour powered by Disney Parks will travel to six cities across America for fun-filled family play events that encourage meaningful connections between children and the influential adults in their lives.

The free events, which kick-off August 16-17 in Anaheim, will feature a playful obstacle course designed by Disney Imagineers. Families will design their team flags and make their way through the various games and team-building stations to build tunnels, solve puzzles, and play together. Once they have finished, they can enjoy the imagination play zone and explore family volunteering opportunities.

While there is no doubt to the importance of quality family time, research supported by Disney Parks and completed by the Search Institute and Center for Childhood Creativity has underscored the powerful influence that spending meaningful time together has on a child’s success in school and involvement in their community.

We are thrilled to work with Disney once again and provide another creative way in which families can spend meaningful and playful bonding time together,” said KaBOOM! CEO and Founder Darell Hammond. “At KaBOOM!, we advocate for the balanced and active play kids need to thrive, and are excited to present this unique opportunity for families.”

“For nearly 60 years, we’ve made our mark creating places where families can connect and spend meaningful time together,” said Walt Disney Parks & Resorts Chairman Tom Staggs. “Through our work with KaBOOM!, we are able to bring that expertise to communities around the country to help nurture, inspire, and empower kids and families.”

To register and join the fun, families can visit kaboom.org/playtogether. The dates and locations of each tour stop, slated to run from 10 a.m.-4 p.m. each day, are:

Anaheim – Center Street Promenade          Saturday/Sunday, August 16-17

Sacramento – location TBC                          Wednesday, August 20

San Francisco – Marina Middle School       Saturday/Sunday, August 23-24

Chicago, Lincoln Park, Grove 2                   Saturday/Sunday, August 30-31

Atlanta, Old 4th Ward Skate Park                 Saturday/Sunday, September 6-7

Kissimmee, Mill Run Park                            Saturday/Sunday, September 13-14

To see family stories, highlights, and surprises from this summer’s KaBOOM! Play Together Tour, follow KaBOOM! on Facebook and Twitter or join the conversation using #playfulfamily. Read more about the research complied by the Search Institute and Center for Childhood Creativity at DisneyDiscoverTogether.com.

About KaBOOM!

KaBOOM! is the national non-profit dedicated to the bold new goal of ensuring that all children, particularly the 16 million American children living in poverty, get the balanced and active play they need to thrive. KaBOOM! has been a powerful champion for play since its founding in 1996, working with partners to build, improve and open more than 15,000 playgrounds, engage more than 1,000,000 volunteers and serve more than 6,600,000 children. KaBOOM! creates and catalyzes great places to play, inspires, empowers and leads play advocates, and educates and elevates the societal conversation about the importance of play in children’s lives. For more information, visit kaboom.org/act or follow the conversation on why #playmatters at twitter.com/kaboom or facebook.com/kaboom.

About Walt Disney Parks and Resorts

Walt Disney Parks and Resorts are where dreams come true. Nearly 60 years ago, Walt Disney created a new kind of entertainment families could experience together, immersed in detailed atmospheres and vibrant storytelling. His vision now includes a collection of five of the world’s leading family vacation destinations – Disneyland Resort, Anaheim, Calif.; Walt Disney World Resort, Lake Buena Vista, Fla.; Tokyo Disney Resort, Urayasu, Chiba, Japan; Disneyland Paris, Marne-la-Vallée, France; and Hong Kong Disneyland Resort, located on Lantau Island. A sixth resort, Shanghai Disney Resort, is currently under construction in Pudong New District, Shanghai. In addition, Walt Disney Parks and Resorts includes the world-class Disney Cruise Line; Disney Vacation Club; Aulani, A Disney Resort and Spa; Adventures by Disney, a guided group vacation experience to some of the world’s most popular destinations; and Walt Disney Imagineering, which creates and designs all Disney parks, resorts and attractions.

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Contacts: 
Walt Disney Parks & Resorts
Betsy Sanchez, betsy.e.sanchez@disney.com
714-781-1580
Rachel Green, rachel.e.green@disney.com
818-560-1901

 KaBOOM/Mfa, Ltd
Erin Curtis, ecurtis@mfaltd.com
Silvie Snow-Thomas, ssnow-thomas@mfaltd.com
212-528-1691